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Día

Mobile App

Día is an innovative and intuitive calendar app designed to elevate users daily productivity. Día offers a platform to manage your tasks, track their completion rates, and curate your notes – all while maintaining a clear categorization system for effortless organization.

Project Overview

My role

User research, End to end Ux/Ui Design.

Responsibilities

Conducting interviews, paper and digital wireframing, low and high-fidelity prototyping, conducting usability studies, accounting for accessibility, and iterating on the design and responsive design.

Duration

3 weeks January 2023

Tools

Figma, Miro, Google Docs

Understanding

Persona

I developed User Personas to represent the goals, motivations, and behaviors of the target audience

Ideation process

After addressing the problems, I developed Information Architecture (IA) to organize, structure, and label content in a way that makes it easy to find and understand

Digital wireframes

After ideating and drafting some paper wireframes, I created the final digital wireframes to get a better picture of how layout and buttons will be organized.

Refining the design

Before proceeding with the high fidelity mockups, I created first a style guide to ensure the same style within the whole design. 

High-fidelity design

Prototype

Takeaways

For the next steps I need to test the prototype with real people and see if there is anything else to change or add in order to make the app fully useful and intuitive for all users.

Going trough the design steps I learned about making simple and aesthetically pleasing screens, based in the designed solution for the user needs, that allow users to understand the app and allow them to navigate smoothly in it.

Thank you for reading!
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